Your business Instagram handled ✅

    Every week Bobbi drafts posts in your voice and schedules them for when your followers are active. You just review and approve.

    Free, no sign-up. Or .

    What our customers say

    Real entrepreneurs, real results

    I wouldn't have published a single post without Bobbi. I feel relieved and excited because it does so much. The biggest relief is not having to figure everything out from scratch. It's saved a lot of time, now fifteen minutes is enough for a week or two of posts.
    Mari, ThriveWithMari (opens in a new tab)
    It's cut probably 90% of the stress, anxiety, and time spent. Mentally it's been a huge relief since it took the obligation out of social media and brought a sense of freedom. The platform is really nice to use, simple enough even if you're not a tech person.
    Kati, Eufora (opens in a new tab)
    I probably wouldn't have posted anything without this or at least far less. It really reduces the pain of having to come up with a post from nothing; no more blank-page anxiety. Saves about 75% of my time.
    Heli, ProHavina (opens in a new tab)
    You really come across as people who want to help your customers. Quick to reply, quick to act. Such a great feeling!
    Anna, MindCapital (opens in a new tab)
    Really handy. 15 minutes and a month is done. It's saved my nerves because now I don't have to invent every single topic myself.
    Jaana, Amenija Hyvinvointi (opens in a new tab)
    With this I've started posting more regularly; before it was very sporadic. Today I noticed the texts had improved and had such a great feeling. Very little to fix, good insights, sounded like my own voice, just a bit better.
    Johanna, Ihoklinikka & Kauneushuone (opens in a new tab)
    Really good and clear, there's a calendar, the ideas are there, and with a bit of editing you get great posts. Very satisfied; it speeds up my work and helps a lot, especially when things are planned.
    Johanna, Holwe (opens in a new tab)
    Orders started pouring in when we began posting almost daily🤩 And exactly the products that Bobbi had highlighted were the ones being ordered. At first we posted through Bobbi a bit lazily and the reach wasn't very good. But soon the platform had learned more about us, so there was less to edit in posts, meaning it was easier to post more, and after a while of actively posting, reach took off on a great upward trend.
    Online store owner

    What is Bobbi?

    Bobbi is a small business owner's own social media employee.

    Bobbi takes care of your social media for you. You give it your website, Bobbi learns your brand and your business, plans the week, writes the posts in your voice, picks the photos and publishes them to Instagram and Facebook once you have approved them.

    A scheduler waits for a finished post. An AI chat writes when you remember to ask. Bobbi offers you a finished week to approve.

    Bobbi does the work, you decide

    Save hours of your time, every week. Nothing new to learn, no blank screen.

    1. 1
      You · 2 min

      Share your website and connect Instagram

      From your site Bobbi learns your brand, what you do, what you sell (products and services) and who you sell it to, plus what sets you apart and what your strongest selling points are. From Instagram Bobbi learns your voice and the way you write.

    2. 2
      Bobbi does this

      Bobbi plans and writes

      Bobbi builds you a tailored social media strategy, then uses it to come up with and draft new posts every week. Bobbi also schedules them around when your Instagram followers are most active.

    3. 3
      You · about 15 min

      Review and approve

      Tweak if you want, or don't. Bobbi publishes the approved posts for you at the right time.

      AHaurahome.fiFri Aug 14, 6:00 PM
      A bunch of heather in a handmade ceramic vase

      aurahome.fi Heather and handmade ceramics 💜 New vases for autumn in the shop, and free shipping all week.

      ✦ Try it yourself
    4. Done. The rest of your month is handled.

      Every week Bobbi suggests a fresh set of posts. You never start from zero.

    Is Bobbi for you?

    Tap the ones that sound like you.

    Your result shows up here.

    0/7

    Frequently asked questions

    Do I need to be good at social media or AI?

    No. If you can read a caption and press Approve, you can use Bobbi.

    Will the content actually sound like me?

    Learns your style from your current social media and website. Our customers say the captions sound like them, just a little better. And Bobbi keeps learning your style over time from your feedback.

    How much time does it take?

    The time depends on how many posts you want and how much you want to shape the content yourself. A few posts a week can take about 15 minutes; more takes a little longer. It also gets faster over time as Bobbi learns your style.

    What do I need to get started?

    A website or a description of your business and your products/services (PDF), plus an Instagram business account. We help you set up, free of charge.

    Can I edit the posts before they go out?

    Yes. Every post is a draft you can approve as is, edit, or ask to be redone.

    Where does Bobbi publish?

    To Instagram and Facebook: posts, carousels, stories and videos.

    Can I try Bobbi for free?

    Yes! We offer a 7-day free trial so you can see for yourself what Bobbi can do.

    What kind of help do I get with Bobbi?

    A person answers, not a support bot. If something is not working or you need a small but important improvement, a fix has at best been made within the hour. You are not left alone at the start either: you can book a session and we will walk through getting set up with you. Reach us through the contact form or by email.

    How is this different from just asking an AI chat to write my posts?

    A chat gives you text. Bobbi gives you a finished week of social media. Bobbi reads your website, your documents and your past posts, plans the topics and writes the posts in your voice. It remembers the feedback you have given and knows which season is coming up.

    Bobbi also picks a photo for every post from your own photos or the stock library, so you are not hunting for one every time. From your analytics it sees when your followers are online and suggests the posting times to match. You never have to open Instagram at all: you press Approve and Bobbi publishes for you. The text from a chat, on the other hand, still has to be copied over and posted by hand in the Instagram app.

    A chat only does something when you sit down and know what to ask for. Bobbi works on its own: new posts are waiting for you every week even if you do nothing.

    Do Bobbi's posts have to be labelled as AI content?

    Not for the part Bobbi does for you. Labelling is required in two situations.

    1) AI written text that is published without a person checking it or deciding to publish it. That does not happen with Bobbi: you approve every post yourself.

    2) Photorealistic images or videos, meaning ones that look like a real photograph, generated by AI. Bobbi does not make those. Posts use your own photos or stock images, which are real photographs.

    So you only need to label a post if you add an AI generated image or video yourself that looks like a real photo. You can do that in Instagram's and Facebook's own posting settings.

    Platform guidance can change, so it is worth checking if you are unsure.

    Is my business data safe?

    Yes. Bobbi is a Finnish company and handles your data under the EU General Data Protection Regulation (GDPR). Every business's data is isolated at the database level into its own workspace, connections are encrypted, and access is limited to what running the service actually requires.

    Your Instagram and Facebook connection goes through Meta's official API, so we never see your social media passwords, and you can disconnect at any time. The business agreements with the AI services we use forbid using your data to train their models, and we do not sell your data to anyone.

    Our privacy policy sets out openly what we process, how long we keep it and when it is deleted. You can delete your account whenever you want. And nothing is ever published without your approval.

    Try it with your own website

    Get a free brand analysis in 60 seconds, no sign-up.

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